The wellness sector has experienced explosive growth in recent years, with an annual increase of 12% since 2020. In response to this expansion and growing consumer demand for more responsible practices, a new label has emerged: the Sustainable Wellbeing Center label.
Launched in late 2023 by Ecocert, this label aims to recognize and valorize wellness establishments engaged in a comprehensive sustainable development approach. Let's explore together what this label brings to industry professionals and how it meets the expectations of clients increasingly concerned about the environmental impact of their choices.
Here's a summary of the three main points to remember from the article below:
The "Sustainable Wellbeing Center" label, launched in late 2023 by Ecocert, aims to recognize and valorize wellness establishments (spas, beauty institutes, hair salons, gyms, etc.) engaged in a comprehensive sustainable development approach. It offers three progressive levels of commitment and is based on three pillars: environmental management, use of natural products, and social commitments.
Obtaining the label offers several advantages to establishments, including official recognition of their commitment, a powerful communication tool, and a means of attracting environmentally conscious clientele. The certification process includes a documentary study, an on-site audit, and the attribution of the logo after validation of the criteria.
Landema, as a supplier of high-quality essential and vegetable oils, can help establishments obtain the label by offering certified organic and natural products, providing guidance on the responsible use of these products, and sharing its expertise in sustainable and ethical practices.
These points highlight the growing importance of sustainable practices in the wellness sector and illuminate the opportunities for establishments to distinguish themselves through this new label, while benefiting from the support of committed suppliers like Landema.
The Sustainable Wellbeing Center label is an initiative by Ecocert, a global leader in certifying sustainable practices. This label caters to a wide range of establishments in the wellness sector:
This international label, accessible to establishments all over the world, addresses a growing need for recognition of sustainability efforts in a rapidly expanding sector.
The Sustainable Wellbeing Center label goes beyond mere product certification. It acknowledges a holistic and coherent approach to sustainable development, encompassing all aspects of a wellness establishment's activities:
This holistic approach ensures consumers that the establishment they frequent is genuinely committed to responsible practices at all levels.
One of the distinctive features of the Sustainable Wellbeing Center label is its three-tiered structure, allowing for progression in commitment:
This initial level recognizes establishments that are beginning their transition towards more sustainable practices.
This intermediate level validates significant progress made by the establishment in its sustainability approach.
The highest level rewards establishments that have achieved excellence in sustainable practices.
This progressive structure encourages establishments to continuously improve and strive for excellence in sustainability.
The Sustainable Wellbeing Center label emphasizes eco-responsible resource management. Certified establishments commit to:
These practices not only reduce the establishment's environmental impact but also lead to substantial long-term cost savings.
One of the pillars of the label is the use of environmentally friendly and health-conscious products. Certified establishments commit to using:
This criterion responds to growing consumer demand for healthier and more natural products in their wellness experiences.
The label doesn't solely focus on environmental aspects but also considers human well-being. Certified establishments must:
This comprehensive approach to well-being contributes to creating a positive environment for both employees and clients.
Obtaining the Sustainable Wellbeing Center label offers numerous advantages to establishments:
In a rapidly growing wellness market, this label can constitute a genuine competitive advantage.
Acquiring the Sustainable Wellbeing Center label involves several crucial stages:
This rigorous process ensures the credibility of the label and encourages continuous improvement of practices.
To maximize its chances of obtaining the label, an establishment should:
The key to success lies in a methodical approach and a sincere commitment to the sustainability journey.
To provide a concrete vision of the approach, let's consider the example of a spa that has actively engaged in a CSR and certification process. Ann, a name we might give to the manager of this fictional spa, could testify as follows:
"We embarked on our CSR journey two years ago. We began by replacing all our care products with certified organic ranges. Then, we worked on our energy consumption by installing solar panels and optimizing our heating system. We also implemented a continuous training program for our team, focused on sustainable practices. The certification process allowed us to structure our approach and showcase it to our clients. Today, we are proud to display this label that reflects our values and commitment."
This testimony illustrates that certification is a progressive process that requires long-term commitment but brings real added value to the establishment.
Landema positions itself as an ideal partner for establishments wishing to engage in a sustainable well-being approach. The company, based in the Landes region in France, offers:
These high-quality products enable well-being establishments to offer natural and effective treatments, in line with the requirements of the Sustainable Wellbeing Center label.
Landema is not merely a product supplier, but a genuine partner committed to sustainable development:
This expertise and these values make Landema a valuable ally for establishments seeking to obtain and maintain the Sustainable Wellbeing Center label.
Having obtained demanding certifications such as AB and Fair For Life, Landema understands the challenges of a certification process. The company can therefore:
This concrete experience makes Landema an ideal partner to support establishments in their certification process.
Landema offers a complete range of products perfectly adapted to the requirements of the Sustainable Wellbeing Center label:
All these products are certified organic and/or Fair For Life, guaranteeing their quality and sustainability.
To illustrate the use of Landema products in a sustainable well-being context, here are three natural treatment recipes particularly appreciated in spas:
This massage soothes the mind and deeply nourishes the skin.
This scrub gently exfoliates and leaves the skin soft and fragrant.
This mask deeply purifies and cleanses the skin.
These simple and effective recipes allow establishments to offer 100% natural and sustainable treatments, perfectly aligned with the criteria of the Sustainable Wellbeing Center label.
The Sustainable Wellbeing Center label thus represents a unique opportunity for well-being professionals to showcase their commitment to sustainable development.
By choosing committed suppliers and partners like Landema, these establishments can not only meet the label's requirements but also offer their clients an authentic and responsible well-being experience. In a rapidly growing market and faced with increasingly environmentally conscious consumers, this label constitutes a real asset for standing out and sustaining one's business.
Below you will find resources for additional information and contact points to further your certification process: